Come and find out how Pinterest has sky-rocketed my blog visitors in just a couple of months.
Have you discovered the power of Pinterest yet? No? Well you need to start looking at it as a serious option for promoting your blog online and I’ll tell you why now…
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I know, I thought Pinterest was just for people to put pictures of wedding dresses on too. But I was wrong. Turns out it’s a rapidly growing search engine, especially for those aged between 18 and 34.
Think of Pinterest as Google with pictures. Instead of just getting a lot of words pop up when you put in a search phrase such as “best tools to help small businesses” you will actually get pictures of the options to help you decide which one is best. Cool huh?
As you can see, this is an example of one of my earlier pins. You can think of pins as mini adverts. You can put an attractive image, some words and a link to your website all in one pin.
If you click on this particular pin it will take you to lesson 1 in my series of 7 lessons for new bloggers.
You can also create multiple pins for the same post which gives you a chance to try out different images or headlines to see which one resonates best with your audience.
Here is another example of a pin where I help people to become better bloggers by pointing out mistakes they are probably making. This one is one of my most successful pins to date. I have also found that when I use the same image for other pins, they too are pretty successful.
You will see, when you click on the image (or pin) that you are taken to the website of the pinner. The pin has acted as an enticement for your audience to click, just like a regular advert would on Facebook or Google. The beauty here though is that this advert is absolutely free!
By creating pins for your blog (or business) you are able to attract many new customers to your website that would perhaps otherwise never visit. The image and headline on your pin will attract the attention of people who are trying to solve that particular problem or find that particular piece of information.
Make sure that your pin has a headline that attracts attention. You can use a free tool called AMInstitute.com to test your headlines for emotional content. The more emotional your headline, the more chance it has of attracting attention and getting clicked. Check it out, it’s fun as well.
Then you need a good image. The best colours for Pinterest seem to be reds, oranges and pinks. Remember that Pinterest is still very much a place for women. Over 75% of its current users are female. Also remember that it’s largest audience is the US but this doesn’t mean that you can’t promote your own business locally, it just means that you need to be a bit more selective with your keywords so that you mention your locality in the pin descriptions and boards etc.
Below is a snapshot of my Pinterest Analytics page. You can see that I am getting almost 1500 people looking at my pins every day. You can also see that almost 80.000 people every month are seeing my pins and that over 2,000 of them are actively engaged which means that they are either sharing, clicking or commenting on my pins. How many people has your Facebook page reached this month?
I have been able to achieve all of that in just a couple of months too. I couldn’t believe how quickly this takes off. I was used to everything taking months or years to gain traction on platforms such as Facebook, Instagram and Twitter.
I have also been able to attract over 1100 followers in this short time too. This is important because my followers get told when I post a new pin which means they are likely to share it for me by pinning it to their boards or group boards that they belong to, which means that my pins also get seen by their followers.
It’s no wonder that Pinterest is now responsible for over 75% of the traffic to my blog.
If you aren’t using Pinterest as a marketing strategy for your blog you are seriously missing out. This is the only free way to get adverts out online that I know of today. I haven’t paid one single penny to promote this blog on Pinterest. It has been totally organic growth.
Facebook is now only interested in promoting your business on its platform if you pay for it. This can be very expensive if you don’t know what you’re doing.
Google is still a place for free promotion if you are very savvy at SEO and you are doing over and above what everyone else is doing to get noticed. But honestly, are you good enough to rank higher than websites and blogs that are ploughing thousands into their marketing and SEO? Doubtful I think 🙁
Here are some statistics that you should know about before you dismiss Pinterest as a marketing option for you…
Those are some pretty impressive figures don’t you think? No wonder my blog is doing so well since I started promoting it on Pinterest.
With over 200 Million users every month, it’s no wonder my pins are being shared and clicked on. All I need to do now is keep using it and gradually grow my reach even more.
Would you like to tap into the power of Pinterest and start getting hundreds or even thousands of visitors to your blog?
I have created a short video course that will show you exactly how to get started on Pinterest. It will include:
It will take you just a couple of hours to get up and running and attracting those visitors….
Just click my Pin Image below to grab your copy for just £9.99 ($12.00)
I hope that this post has helped to convince you to try out Pinterest, as I firmly believe that right now, on social media or the internet in general, there is no better or cheaper place to promote your business and get it in front of thousands of potential customers.
Are you already using Pinterest? Do you have any comments, ideas, suggestions or advice for us so that we can use it even more effectively? Just comment below and share your expertise with us. We will be very grateful.
If you have found this information useful I would love it if you could share it on your favourite social media sites, I have included some popular icons so just click away.