Are you looking for someone to go through blogging basics for beginners with you? I mean really go through it in beginner fashion and not use all those bloggy words that you don’t understand yet?
Fantastic! You’re in the right place. I’ve got loads of stuff to share with you and I can’t wait for you to get your blog up and running, or if you’ve already started it, I’ll show you how to grow it faster than you ever thought possible. Just stick with me and you’ll be well taken care of.
Okay, first things first, I need to make a short announcement about the fact that I use affiliate links and advertising on this post, so here it is…
Note –This post includes adverts and affiliate links which means if you make a purchase through any of these links I’ll earn a small commission at no extra cost to you. It helps me support the running of this website and continue to publish helpful content. I use whatever I promote for my own business, which is why I’m happily an affiliate! Thank you for your support!
Right, now back to business. Have you started your blog yet? If the answer is no, download my free Ultimate Starter Kit for Brand New Bloggers here. It will walk you through the whole process of getting your domain and finding a hosting service that is not going to cost you a packet every month.
It includes a one hour video tutorial that you just follow along with and literally copy everything I do. I walk you through everything on my screen so that you can see what I’m doing so that you can get your blog up and running in just an hour or so.
If the answer is yes, keep reading because you are about to learn some great hints and tips that will get your blog growing faster that you ever thought possible.
I wrote this “blogging basics for beginners” post because when I started I couldn’t find everything I needed in just one place. I was having to look for information all over the place, Google, Youtube, social media and local workshops. The problem was, I didn’t know what I didn’t know so I was not looking for the right information at the right time.
This meant that I ended up creating my blog in completely the wrong way. I lost out on subscribers, sales and visitors because I wasn’t doing everything I needed to be doing from day one.
Here’s what I suggest you check before you go any further..
A self hosted site means that you get your own domain hosted by a third party provider as opposed to having a free domain on someone else’s domain.
Yes, you most certainly can get a free domain from someone such as wix.com, but everyone will know it’s free because it will say @wix.com in your domain name. If you want your blog to be seen as credible then you really need to invest in a domain of your own and be self-hosted.
You need your blog or business website to reflect you and if you present the world with a free website then what does that say about you and your business. Believe me, it won’t help with engagement or sales.
Another thing you need to be aware of is that it will only let you do a limited amount of things before it tells you that you need to upgrade. To upgrade is going to end up costing you much more in the long run, in fact it is usually around $7.99 a month.
If you are still sure that you want to go down the free route then by all means sign up with one of these well known providers.
They are all reputable companies and they all have excellent training videos on how to go about setting up your blog or website with them. They also have great customer service teams who will help you with anything that you can’t figure out yourself.
But, if you would rather go down my suggested route then your blog will look professional, will have all the flexibility you need and you can play around with it and add as much (or as little) to it as you want to.
The way I suggest that you do it is to purchase a domain name from the person who is going to host it for you – that way you get it for free.
Then choose the cheapest package for hosting as you can always upgrade if and when you need to at a later date.
Choose a WordPress site because they offer the most free themes and plugins to support their websites.
If you are looking for a recommendation, I use TSO for all my websites, and my clients sites. They offer amazing service at unbeatable prices. You can check them out here.
It’s really easy to get carried away creating your amazing blog or website on your desktop and having it look wonderful. But you need to remember that most people these days access blogs on their mobile devices such as tablets and phones.
You need to make sure that your site loads properly on mobile devices and that the images are the right size and that you can easily read the text. Is the font too small or a colour that doesn’t easily show up on a smaller screen?
These are important things for you to consider because if your visitor can’t read the text, or the page loads in a confusing way, they will just leave your site and never come back. This would be a shame as visitors are not easy to come by.
Having links to other posts within a post will make it easier for your visitor to navigate your site and find other relevant information.
For example I have a post called “how to write a great blog post” which I frequently add to my newer posts as it offers a huge amount of information that my readers will find useful and valuable. It will also help to keep them on my site for longer which will help with my Google ranking. Google likes sites that people stay on for a while, this tells Google that the site must be providing value.
It will also help with my bounce rate because if they click the link and go to another page this will reduce my sites bounce rate. The bounce rate is where someone leaves your site from the same page they entered it on. If 10 people visit and 10 people leave from the same page this would be 100% bounce rate which would not be good. If you can get 5 of those people to go and read another page this will halve your bounce rate to 50% which is great. Get the picture?
So, by adding a simple link or two to other posts within your blog you are greatly increasing the chances of increasing visitor time on site and decreasing the bounce rate.
When you publish a post don’t just leave it in the “uncategorized” field. Think about your reader and help them to find what they are looking for. Categorize your post to help people find it. If you are a pet blogger maybe create categories for each type of pet. This way when your visitors come to your site, if they are only interested in dogs they can choose the dogs category and ignore all the posts on cats and rabbits.
Categorizing your blog also makes it look more professional and first impressions do count. You want your visitors to see you as a professional and credible blogger. Having your posts neatly categorized will help with this perception.
For search engines to be able to promote your blog, they need to be able to figure out what it’s about. They do this by looking at the words you use in your titles, tags and subheadings. These should be words that reflect what your blog is about.
For example I would use words like: blog, blogging, bloggers, starting a blog, or blogging basics for beginners.
It would be pretty obvious to the search engines that my blog is about blogging and helping others to start blogging. Your blog might be about fishing and so you would use angling words such as fish, fishing, trout, rod, reel or river.
Make sure you are putting your keywords in the right places. That post I told you about “How to write a great blog post” covers exactly how to find keywords and what to do with them once you have them.
Any image that you include in your blog should be high definition. You don’t want it to pixelate when you stretch it across a screen or go fuzzy and blurred as this won’t be good for your readers to look at. Also, Google can actually “see” the images that you include so make sure they are sharp and crisp.
It is also important to make sure that the images you use on your site are license free. There must be no infringement of copyright or intellectual property as this could lead to you being sued by the owner of the image.
The easiest way to make sure you don’t fall foul of infringement laws is to get your images from a site that has the permission of all it’s photographers for you to use the images on there in any way you see fit. This includes if you want to edit them, modify them or use them for commercial purposes.
One such site is Unsplash.com. There are also others such as Pexels.com and Pixabay.com Use these sites to find the images that you want to use on your blog.
For some really good tips on how to create content that gets clicked and viewed, have a read of this post.
Like I said, when I started blogging I did everything wrong. I missed out on subscribers and sales as well as not presenting my blog in a more professional light which inevitably cost me visitors and return visitors.
It took me ages to learn all the things I was doing wrong so that I could put them right. All this time was costing me money, visitors and subscribers. It was hurting my blog and my business. I don’t want this to happen to anyone else so I created a post that shares the 5 mistakes you are probably making as a new blogger and how to avoid them.
These mistakes are easily avoided if you’re aware of them. You can correct anything you are doing wrong today and you can start making your blog better right now! Go and read it and then come back when you’ve corrected everything. Bookmark this page for later….
Okay, so you’ve created a blog, you have your own domain name on a reasonably priced hosting service.
You have made sure that the theme you are using is optimized for mobile devices by checking how it looks on your own phone and mobile devices.
You have created some great blog posts and published them. You have included links to these great blog posts in other great blog posts to encourage your readers to move around your site and consume more content.
You have categorized your posts so that your readers can find content that interests them quickly and don’t have to spend time searching for it.
You have used the right keywords in the right places and you have made sure that the images that you have included are high definition and are free for you to use.
You have checked that you are not making the 5 mistakes that new bloggers make, and if you were, you have now corrected them.
Fantastic! You are now well on your way to becoming a great blogger. What’s next? I hear you cry. Well now you have all the basics in place you need to start getting a little more serious about your blog and you need to do a few more advanced things.
These advanced things are going to help with your ranking with Google so that your blog can be found and promoted to others online for free. You are also going to need to know how to syndicate your blog because if you are not sharing your content correctly your blog will not grow.
You are also going to have to install and use Google Analytics if you want to keep a track on how well your blog is doing. You will need to know where the traffic is coming from so you can promote more in these places. You are going to have to track that bounce rate and time on site if you want your blog to grow.
Don’t worry. If you’re ready to take this next step I’ve got you covered. I have created a mini course called Blogging Basics for Beginners. It consists of 6 modules which include:
Each module is made up of step by step instructions and easily actionable steps that you can implement right away. There are texts, video tutorials and pdfs for you to work through that will have you blogging like a professional in no time. Just click the image below to get started!
I hope you have found this post to be interesting and informative. If you have, I would love it if you could share it so that others might find blogging basics for beginners too. I have included some popular social media icons so please just click away.
I’ll be back in a few days with some other tidbit or cool tool that I’ve come across on the internet that I’ll share with y0u so make sure you look out for me. If you don’t want to miss it, why not subscribe to my blog and I’ll drop you a quick email when I’ve published something new.
Psssst! I’ve just started a brand new community on Pinterest and I would love for you to come and join me. It’s called Blogging for Beginners. The community, as it grows, will give lots of hints, tips, ideas and strategies to help you to grow your blog faster – not just Pinterest stuff either, so come and have a look by clicking here.